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November 16, 2017 | The Westin New York Grand Central | New York, NY

Advisors

Bob Sacks

President | The Precision Media Group

Bob Sacks (aka BoSacks) is a printing/publishing industry consultant and president of The Precision Media Group (BoSacks.com). He is also the co-founder of the research company Media-Ideas (Media-Ideas.net), and publisher and editor of a daily international e-newsletter, Heard on the Web. Sacks has held posts as director of manufacturing and distribution, senior sales manager (paper), chief of operations, pressman, circulator and almost every other job this industry has to offer.

Brian O'Leary

Executive Director | Book Industry Study Group

Brian O’Leary is executive director of the Book Industry Study Group, a U.S.-based trade association that works to create a more informed, effective and efficient book industry supply chain. He oversees the work BISG does to disseminate information, create and implement standards, conduct research and grow membership from companies working throughout the supply chain. Before being named to this role in 2016, O'Leary was founder and principal of Magellan Media Consulting, which worked with magazine, book and association publishers to improve how they create, manage and distribute content.

John Conley

Primary Advisor & CEO | Borderland Advisers

John Conley has been working in the Book Business and Graphic Arts since 1976.  He spent 28 years with RR Donnelley in their Book Group starting in the Estimating and Contracts department then moved on to Sales, Sales Management, Manufacturing, Strategic Planning/ Marketing and finishing as SVP of the Education Group.  Along the way he also began working with Digital Print.  In 2005 John moved to Xerox Corporation where he has focused on Marketing and New Business Solutions for the major Publishing Segments.  John has recently retired from Xerox and has formed his own LLC, Borderland Advisers, to continue to work within the Publishing Space on new supply chain solutions enabled by the ongoing innovations in Digital Printing.

Marco Boer

Vice President | IT Strategies

Marco Boer is recognized as a trusted consultant to the digital printing industry. He has a reputation for being able to put complex information and concepts into a context that is easily understood by his audience. With more than 22 years of experience in advising and guiding senior executives of Fortune 1000 and smaller innovative companies to successful business solutions in emerging digital printing markets, Mr. Boer has developed an extensive network of industry contacts in both the printing and investor community.

Mark W. White

Vice President, Specialty Marketing | U.S. News & World Report

Mark White manages publications and content licensing for U.S. News, a growing, primarily digital publisher known for its “News You Can Use” brand of service journalism and rankings. He developed the unusual circulation strategy for U.S. News’s bookazines, such as its annual Best Colleges guidebooks: The publications are sold in both book and magazine editions and also distributed via sponsored mailings. Mark has purchased digital printing for use in books, direct mail, and magazines. He is a 2009 inductee into the Publishing Executive Hall of Fame, in honor of his work to promote co-mailing and reform of Periodicals postal rates.

Paul Miller

Vice President & Deputy Director | American Catalog Mailers Association

Named Vice President & Deputy Director in January 2010, Miller came to the ACMA following a lengthy career of more than two decades following the catalog/multichannel/e-commerce/retail businesses. Reporting to ACMA president & executive director Hamilton Davison, Miller oversees marketing and communications, membership development, and organizes and oversees ACMA’s National Catalog Forum, while working with Davison on most of ACMA’s postal-related efforts.

Speakers

Adam Solomon

Chief Product Officer | PebblePost

Adam Solomon is Chief Product Officer at PebblePost. He oversees product strategy, development and execution as PebblePost rapidly expands into new verticals and markets. Adam joined PebblePost as vice president of product in 2016 and was promoted to CPO less than a year later. Prior to PebblePost, Adam was General Manager of Core Audience, the programmatic advertising and audience solutions business unit of Hearst; VP of Digital Ad Products & Solutions for Time Inc.; and VP of Digital Ad Products & Technology at Viacom Inc.

Anne Marie O'Keefe

VP of Consumer Marketing | Mansueto Ventures

Anne Marie O'Keefe is the Vice President of Consumer Marketing at Mansueto Ventures, responsible for print and digital content sales for INC. and Fast Company, as well as customer acquisition for Fast Company’s events, awards programs and email newsletters. A seasoned publishing professional, Anne Marie has worked with many prestigious magazines like: Seventeen, New York, American Baby, Cigar Aficionado and Scientific American. Anne Marie is a past recipient of the Direct Marketing Association's Echo Award for development of a ground-breaking subscription program, and remains committed to finding new and interesting ways to develop consumer relationships and revenues. Anne Marie received a BA in Communications from Marist College.

Bob Sacks

President | The Precision Media Group

Bob Sacks (aka BoSacks) is a printing/publishing industry consultant and president of The Precision Media Group (BoSacks.com). He is also the co-founder of the research company Media-Ideas (Media-Ideas.net), and publisher and editor of a daily international e-newsletter, Heard on the Web. Sacks has held posts as director of manufacturing and distribution, senior sales manager (paper), chief of operations, pressman, circulator and almost every other job this industry has to offer.

Brian DeLaite

Vice President, Sales & Business Development | LS Direct Marketing

Brian has over 25 years of direct marketing experience working with top national retailers, publishers, and non-profits, specializing in new customer acquisition and data management. Brian is spear-heading LS Direct’s Boomerang postal retargeting solution and their overall vertical market expansion. Prior to joining LS Direct in January 2016, Brian was a founding member/partner and Executive Vice President of Belardi/Ostroy, a full-service direct marketing and creative agency in New York City, where, over 18 years, he was an integral part of their growth from start-up to multi-million dollar firm. .

Denis Wilson

Editor in Chief | Book Business & Publishing Executive

Denis Wilson is editor-in-chief of Book Business and Publishing Executive. In this role, he analyzes and reports on the fundamental changes affecting the publishing industry and aims to serve content-driven businesses with practical and strategic insight. As a writer, Denis' work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.

Ellen Harvey

Senior Associate/Digital Editor | Book Business & Publishing Executive

Ellen Harvey is the senior associate/digital editor of Book Business and Publishing Executive. In this role she helps publishing and media leaders stay abreast of the latest trends and technologies impacting the industry and reports on strategies that can help media organizations navigate disruption. Ellen joined the Book Business and Publishing Executive team in August 2013 and provides original content and editing for the brands' websites, webinars, newsletters, and events.

Eric Allen

Marketing Director | Lovesac

Eric Allen is a Marketing Director for Lovesac, one of the fastest growing furniture brands in the U.S. Eric has helped fuel the 65-store company’s organic double-digit growth by leading consumer insights, development of the brand’s first TV advertising, and new direct mail initiatives.

James Capstick

Executive Vice President of Sales | Vision

With a career that began in the graphics industry, James spent the last 14 years in senior leadership roles with World Color, Quad Graphics (running the Catalog Division)  and currently serves as EVP Sales at Vision.  Vision is leader in the change to real-time, hyper-personalized messaging: becoming one of the largest privately held digital production resources in the U.S. We continually craft innovative solutions and create partnerships with category leaders to optimize offline & online channel integration. James has a rich background in sales leadership and extensive experience in building client partnerships that deliver value through his relentless approach to finding solutions on the cutting-edge of marketing services.

Jim Cioban

Chairman of the Board & CTO | Cierant Corporation

Jim Cioban is CTO of Cierant Corporation, a data-driven marketing software and services company with specialized expertise in the design and deployment of content-rich, high-personalization, high-engagement campaigns and programs. Cierant's programs emphasize the use of emerging communications tools and strategies, as well as integration of measurement tools and techniques that help deliver the rich analytics needed to evaluate the effectiveness of campaigns and better plan future communications.

John Conley

Primary Advisor & CEO | Borderland Advisers

John Conley has been working in the Book Business and Graphic Arts since 1976.  He spent 28 years with RR Donnelley in their Book Group starting in the Estimating and Contracts department then moved on to Sales, Sales Management, Manufacturing, Strategic Planning/ Marketing and finishing as SVP of the Education Group.  Along the way he also began working with Digital Print.  In 2005 John moved to Xerox Corporation where he has focused on Marketing and New Business Solutions for the major Publishing Segments.  John has recently retired from Xerox and has formed his own LLC, Borderland Advisers, to continue to work within the Publishing Space on new supply chain solutions enabled by the ongoing innovations in Digital Printing.

Linda Thomas Brooks

President & CEO | MPA - The Association of Magazine Media

Linda Thomas Brooks was named president and chief executive officer of MPA—The Association of Magazine Media in January 2016. Before joining MPA, Thomas Brooks came from the other side of the media desk. She was Executive VP and Managing Director of GM Mediaworks, President of Ingenuity Media at the Martin Agency, and Executive Director of Media & Marketing at Trilogy, a privately-held business technology company. Her experience in the media business has included creating new organizational structures and strategic approaches for the ever-increasing size and scope of the media landscape.

Marco Boer

Vice President | IT Strategies

Marco Boer is recognized as a trusted consultant to the digital printing industry. He has a reputation for being able to put complex information and concepts into a context that is easily understood by his audience. With more than 22 years of experience in advising and guiding senior executives of Fortune 1000 and smaller innovative companies to successful business solutions in emerging digital printing markets, Mr. Boer has developed an extensive network of industry contacts in both the printing and investor community.

Marisa Davis

Associate Director of Product Marketing | MNI Targeted Media

Marisa is the Associate Director of Product Marketing at MNI Targeted Media Inc., a Time Inc. company, and its two business units, MNI and Harpoon Digital. As an accomplished researcher, brand, and product marketer, Marisa has defined and implemented MNI’s go-to-market strategy across campaigns, content, national sales materials, websites, and MNI’s award-winning sales enablement application—One Voice Live. Marisa has her finger on the pulse of the latest industry trends, making her an instrumental player in the roll out of both print and digital products. Marissa is equally passionate about MNI’s direct mail Cover Wrap solutions and digital solutions, including programmatic, deterministic cross-device data solutions, social, search, and Connected TV.

Mary McAveney

Chief Marketing Officer | Open Road Integrated Media

With a focus on the strategy and execution of comprehensive digital solutions Mary grows customer interest and drives revenue for authors and publishers. With over 25 years of experience, Mary has advanced from managing title-specific marketing, brand building, and team structure to running product marketing and connecting consumer insights across channels to optimize efforts and positioning. Mary's previous positions include Vice President Marketing, Simon & Schuster; Vice President Marketing, Zondervan; Director of Marketing HarperCollins Publishers, as well as numerous consulting positions with media companies, internet start-ups and publishers.

Matt Steinmetz

Publisher & Brand Director | msteinmetz@napco.com | Book Business & Publishing Executive

Matt Steinmetz is publisher and brand director of Book Business and Publishing Executive. In this role, he oversees all aspects of both brands including business development, editorial, audience development, and marketing. His focus is on ensuring that Book Business and Publishing Executive continue to help our audiences do their jobs more efficiently and more profitably, while also building profitable solutions for our advertisers and clients.

Nathan Safran

Director of Research | NAPCO Media

Nathan Safran leads the research team at B2B publisher NAPCO Media. He develops custom research studies for multi-national companies and thought leadership and proprietary research for internal and external use. Nathan formerly worked as a Forrester Analyst covering the digital home industry, and his work was quoted in publications such as The Wall Street Journal, Fortune, and LA Times.

Stephen Madden

Chief Content Strategist | F+W

Steve joined F+W in the summer of 2016 as the company’s first chief content officer, and has provided critical leadership in putting F+W on the path to a more customer-focused approach to content creation. Madden has deep experience producing and serving content across a variety of media including video, text and information graphics, experience he gained while holding a variety of creative and leadership positions at companies such as Time Inc., Rodale, and MLB Advanced Media/USAToday. Madden has served as editor-in-chief of the magazines Cornell, Outdoor Explorer and Bicycling, and was the founding editorial director of the websites

Tracey Menzies

Vice President of Production and Creative Services | HarperCollins

Tracey Menzies is the Vice President of Production and Creative Services at HarperCollins Publishers, the second-largest consumer book publisher in the world. Tracey leads the HarperCollins Princeton office, where she oversees the company’s print production, digital distribution and book composition teams. She managed the transition from print to digital, integrating creation processes for both formats, to support a growing global business. With more than 20 years of book publishing experience, Tracey is passionate about books in all shapes and forms.